Restaurant

La Graine du Chef: website, identity and social media in Tangier

A French restaurant in Tangier, with an image that finally matches its dishes

Web CreationBrand IdentityContentSocial MediaAdvertising

6M+

Total TikTok views

2M

TikTok views in 28 days

+2,427% · 5 Jul – 1 Aug

492,811

Instagram views in 30 days

359,902 accounts reached

+1,868

New Instagram followers

in 30 days

Before VALT

The initial situation.

La Graine du Chef already had a community, but its communication didn't tell what makes the place unique: real homemade French cuisine, in Tangier.

Show what makes the place unique (signature dishes, trompe-l'œil desserts, private family rooms) with a consistent identity across the website, Instagram, TikTok and advertising.

Levers activated

WebsiteBrand guidelinesVideoAdsCommunity management

Before / After

What changed.

Drag the slider to compare.

Instagram

La Graine du Chef — Instagram — AfterBeforeAfter

What we delivered

The result, live.

La Graine du Chef — The lagraineduchef.ma website: French bistronomy in Tangier
The lagraineduchef.ma website: French bistronomy in Tangier

The figures

Unretouched, straight from the apps.

La Graine du Chef — Instagram · 30 days (3 Jul – 1 Aug)
Instagram · 30 days (3 Jul – 1 Aug)
La Graine du Chef — TikTok · 28 days (5 Jul – 1 Aug)
TikTok · 28 days (5 Jul – 1 Aug)
La Graine du Chef — TikTok · 3 pinned videos between 1.2M and 2.2M views
TikTok · 3 pinned videos between 1.2M and 2.2M views
Cap Spartel lighthouse in Tangier at nightfall, its beam lighting the sea, in VALT coloursCap Spartel lighthouse in Tangier at nightfall, its beam lighting the sea, in VALT colours

Tangier · Cap Spartel

Your system can do better.

Tell us about your situation. We will help you find the right direction.

  • No commitment
  • No imposed solution
  • An answer built from your reality
Talk about my situation

Inshallah, we will find the right solution.